Motorola Drops Moto X Price to $99

Motorola is giving its flagship Moto X smartphone a price cut, offering the gadget for $99.

Orders must be placed through Motorola's Moto Maker website, and buyers need to commit to a two-year contract.

The Motorola website also says existing Moto X owners might be eligible for a $100 rebate, which will be distributed via a Verizon Wireless gift card, Motorola Visa Prepaid card, carrier credit, or other equivalent at Motorola's discretion.

The smartphone is available from all major U.S. carriers and US Cellular, but only AT&T customers can customize their Moto X with different colors and accents via Moto Maker. That option is supposed to open to Verizon customers later this year, but an exact date has not been announced.

Motorola unveiled the Moto X on Aug. 1, and it arrived later that month for $199.99. The Moto X sports a 4.7-inch, 1,280-by-720 display with 316 pixels per inch, and runs Android 4.2.2. On the inside, the Moto X sports the new Motorola X8 mobile computing system that includes several chips: a 1.7GHz Qualcomm Snapdragon S4 Pro, as well as a natural language processor and a contextual computing processor that handles the sensors, both developed by Motorola.

The device was the first major Motorola release since Google officially acquired Motorola Mobility. It incorporates many of the features on Motorola's most recent Droid lineup, but distinguishes itself with the customization options (on AT&T, at least).

Motorola is assembling the Moto X in Fort Worth, Texas, so U.S. users should have their device within four days of placing an order. PCMag got a chance to tour the facility recently; check out the slideshow for more.

For more, see PCMag's review of the Moto X and our hands on with the Moto Maker website, as well as Why I Love the Motorola Moto X.