Report: Next iPad Will Come in Gold
If the silver and space gray iPads are a little too boring for your taste, you might soon have a new color option to choose from - gold.
According to a new report from Bloomberg, citing unnamed people familiar with the plans, Apple is planning to add a gold color option for its next-gen 9.7-inch iPad, expected to be unveiled later this month.
Apple did not immediately respond to a request for comment.
The company is reportedly adding the gold model in an effort to 'boost a category that's posted declining shipments this year,' Bloomberg noted. Apple sold 13.3 million iPads during the most recent quarter, down from 16.3 million in the previous quarter and 26 million over the holiday quarter.
This is not the first we're hearing about a gold iPad. Early last month, KGI Securities analyst Ming-Chi Kuo predicted Apple would introduce a gold color option for the next iPad, which may be called the iPad Air 2.
The new color option would bring the iPad in line with the iPhone 6 and 6 Plus, as well as iPhone 5s (pictured), which come in silver, space gray, and gold. Rumblings of a gold iPhone first cropped up in July 2013 and were backed up by several reliable sources before Apple officially unveiled the gilded-hued device two months later.
Bloomberg, meanwhile, also noted that Apple is gearing up to introduce a larger iPad with a 12.9-inch screen next year.