Apple iPad Videos Go Inside the Worlds of Travel and Classical Music


Back in January, we were introduced to Apple's Your Verse mini documentaries, an ongoing video series highlighting the different ways in which professionals use the iPad.


In the latest installment of the high production value video series we're given a peek inside the worlds of two vastly different individuals who use the tablet to compose music and travel the world.


Esa-Pekka Salonen, a classical music composer and conductor from Finland, brings us behind the scenes to reveal how he uses the device to write music. The three video spots serve as a hearty, albeit unintentional, rebuke of last year's Windows 8 tablet commercial, which attempted to reduce the iPad to a toy mostly useful for playing 'Chopsticks' on a virtual keyboard.



In addition to taking us through his creation process with the device, Salonen also shows off his Orchestra app, which takes users on an interactive tour through the work of the Philharmonia Orchestra in London.



'I created the Orchestra app to share my love of classical music, to make it more approachable,' says Salonen in one of the new videos. 'I would be delighted if someone discovers classical music through the app... that alone would justify the existence of the app.'


Also profiled on a separate Your Verse page is Chérie King, a self-described deaf travel blogger who relies on the tablet to make her way through the world. Showing her using the device to translate languages and communicate from remote locales via video chat, the spot simultaneously spotlights the iPad's mobile utility as well as its ease of use for the hearing impaired.



'I started my blog because I wanted to help other deaf people to travel, and to enjoy traveling as much as I do,' says King, who has traveled to 23 countries in the past five years. 'iPad has given me the tools that I need to get out there and see the world... [It] is my compass and my guide.'


As the leading tablet in the U.S., it's not like Apple necessarily needs to convince the public that the iPad is an attractive device, but the video series does help illustrate how far the tablet can be extended beyond just checking your email or surfing the web.


The latest rumors being floated about the next iteration of Apple's tablet is the possible introduction of the Touch ID security component currently only featured on the iPhone 5S. It's unclear when such an update might occur, but Apple fans are looking forward to a few new surprises during Apple's upcoming WWDC event, which kicks off on June 2.


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