Apple's Angela Ahrendts says Apple Watch Coming in Spring 2015

Apple Senior Vice President of Retail Angela Ahrendts narrowed down the time frame for the Apple Watch launch: spring 2015, which is later than 'early 2015' the company originally said. She shared that tidbit in a video message for retail employees.


Apple Watch to hit store shelves in Spring, not early 2015


According to 9to5 Mac, she told retail employees,


We're going into the holidays, we'll go into Chinese New Year, and then we've got a new watch launch coming in the spring.


Apple unveiled Apple Watch during a special media event in September, saying at the time it would ship in early 2015. The smartwatch device includes sensors to track fitness activities and heart rate, links to your iPhone to display alerts and messages, shows turn-by-turn directions, and more.


Three models in two sizes with multiple band options will be available when Apple Watch ships starting at US$349.


Apple is already going to miss the holiday buying season, and now it looks as if Apple Watch won't make it onto store shelves until March at the earliest. With Apple Watch still a good four months out, the company will have to stay on top of its marketing game to keep consumer interest high.


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